Developing your Website

 

Name of contact

Email address

Current website address if any

Do you have a registered domain name?

What do you want the website to say about you and what you do?

 

What are the basic goals of this project?
(E.g. identity reinforcement, improved access to information, direct sales, information, communication).

What do you want to communicate with your website? How do you want your site to be represented? (E.g.: education, activism, nature, simplicity, professional, conservative, friendly).

Who is your target audience or community? (Age, gender, interests, locality)

When people visit your site, what do you think they want? (Some examples listed below)

 Information about a topic

 Information about you and your work

 To be entertained

 To buy a product

 To connect with others of similar interests

Image and Style

The visual metaphors, graphic design and colour scheme of your website will communicate volumes to the visitor about you and your work.

What IMAGE do you want to project? (some suggestions below)

Traditional, Contemporary, Conservative, Cutting edge, Formal, Casual, Serious, Friendly, Corporate, Personal, Expensive, Affordable, etc.

List as many as apply or any others that are applicable

What STYLE do you want to communicate?

Ethnic, Natural/Organic, High tech, Fun, Flashy, Muted, Soft, Playful, Down to earth, Mellow, Comforting, Caring, Romantic, Sensual, Authoritative, Delicate, Energetic, Historical, Festive, Fanciful etc.

List as many as apply or any others that are applicable



 

Do you have any existing graphic or promotional materials?    Yes    No

   

• Do you have a logo?

  Yes    No

Do you have photos that you wish to use on the website?

  Yes    No

Find three websites that strongly appeal to you, whether they are related to your business or not.  Which elements from those sites would you like to see in your site? Keep the following in mind in choosing these websites:

• overall look and feel, layout
• colours (functional, decorative)
• navigation (usefulness and appearance)
• content types (text, images, sound, video)
• target audience
• attracting new visitors
• attracting return visitors
• tools